The Park City Community Brand Launch Event celebrated the unveiling of Park City’s new visual identity, bringing together local leaders, residents, and business owners in a dynamic, community-focused gathering. Hosted in the heart of Park City, Utah, the event showcased the city’s refreshed brand through engaging presentations, immersive multimedia displays, and interactive exhibits that highlighted the area’s rich heritage, vibrant culture, and forward-thinking vision. Our team provided full-service event production, including custom staging, branded scenic elements, lighting design, and AV solutions that amplified the brand reveal and energized attendees. From sponsor activations to curated networking spaces, every detail reflected Park City’s unique spirit, creating a launch experience that inspired pride, unity, and excitement for the city’s future.

To further immerse guests in the Park City Community Brand Launch Event, we designed interactive brand touchpoints throughout the venue, allowing attendees to engage with the new identity in hands-on and visually striking ways. Large-format graphic installations, custom lighting accents, and projection-mapped visuals brought the brand story to life, while curated lounge areas encouraged conversation and connection among community members. The program featured local talent and speakers who shared insights into the collaborative process behind the rebrand, reinforcing Park City’s commitment to innovation and authenticity. By blending creative design with strategic event planning, the launch served not only as a celebration but also as a powerful platform to strengthen community engagement and showcase Park City as a premier destination for both residents and visitors.