There are several concepts you might be thinking about when it comes to custom event décor rentals for an upcoming event, and that of branding is often high on this list. How should you be thinking about event décor rentals for branding purposes ahead of your event?
At In The Event, we’re here to help. We offer a huge range of custom event décor rentals for various event types, from corporate events to a variety of others. We regularly assist clients with event décor rentals for branding needs, helping you kill two birds with one stone by offering rental products that are both practical and brand-friendly. Here are some simple ways to ensure your event rentals are doing their part in promoting your brand.
As you’re beginning your search for the right event décor rentals, start by considering your brand colors and values. For example, if your company is all about sustainability and eco-friendliness, look for event rentals made from sustainable materials or with a green theme. This will not only align with your brand’s values but also showcase them to attendees.
You want to choose décor that aligns with both your company’s visual palette and your messaging format. So if your brand is sleek and modern, look for décor with clean lines and minimalist designs. On the other hand, if your company has a more playful and fun vibe, consider incorporating bright colors and whimsical elements into your event rentals.
By incorporating your brand’s colors and values into the event décor, you are creating a cohesive experience for attendees that aligns with your company’s branding. This will also make it easier for guests to associate the event with your brand even after it’s over.
Within many events, including corporate events, touchpoints are used to engage with attendees and create memorable experiences. These can include photo booths, interactive activities, or branded swag items. By customizing these touchpoints with your company’s logo or messaging, you are not only adding a personal touch to the event but also increasing brand visibility.
For instance, branded signage and banners can be strategically placed throughout the event space to create a cohesive branding experience. Interactive activities such as virtual reality experiences or branded games can also leave a lasting impression on attendees and showcase your company’s creativity.
Additionally, offering branded swag items such as tote bags, pens, or water bottles not only serves as a useful gift for guests but also extends the reach of your brand beyond the event itself. When attendees use these items in their daily lives, they are essentially becoming walking advertisements for your company.
You should also be thinking about how custom event décor rentals impact the overall guest experience. Whether it’s a vibrant photo booth backdrop or elegant centerpieces, incorporating personalized elements into the décor can create an unforgettable atmosphere for guests. This not only helps to add a unique touch to your event but also allows attendees to feel more connected and engaged.
Furthermore, personalized décor items serve as great conversation starters among attendees. This can help break the ice and foster networking opportunities, which is especially important for corporate events.
It’s important to remember that décor should feel cohesive, not just trendy. Think about what attendees will associate with your brand once the event is over – will it be the latest fad, or a well-curated and thoughtfully planned event that reflects your branding positively?
When considering your rental options for event décor rentals for branding purposes, it’s important to work with vendors who are familiar with corporate branding needs. These specialized event décor vendors will have experience creating branded elements for events and can offer valuable insights and suggestions.
Additionally, working with a specialized vendor can save you time and stress as they will be able to handle all aspects of the branding process. From designing custom branded pieces to organizing delivery and installation, these vendors will take care of everything so you can focus on other important aspects of your event.
At In The Event, we’re proud to serve as that vendor for clients across a wide swath of event needs. We have years of experience offering custom event décor rentals for branding and related purposes, and we understand exactly what it takes to create an unforgettable, branded event experience. Contact us today for help with any event décor rental needs!
