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Overstock: A Gathering In Wonderland

June 18, 2013

‘It’s All About Time’ was the theme for this year’s Overstock Partner’s Summit. Our team at In The Event™ was excited to take on this design challenge. We came up with a clock-wearing rabbit, a tea-drinking mad hatter, a sly Cheshire cat and some florals to match. You guessed it; this event’s theme was designed around the Mad Hatter and Alice In Wonderland.


The theme carried from registration to the closing party of the Summit. First impressions mean the world and an event needs to make a strong one. Our registration counters were dressed up with customized, themed imagery and also easy to read signs that directed guests. Functionality and appearance are each important, and we were able to address both.

Stage Decor

The stage was the centerpiece of this event and we planned a simple yet effective backdrop. Using our banner stands we used a vintage graphic of Alice in Wonderland that kept the backdrop static. This modern event design keeps the space open yet brings in the theme and corporate branding in a custom, unique way.

Painted Rose

Our theme was very Mad Hatter-style and very animated! Our floral arrangements led you to believe you were in the Queens garden itself, a mix of red and white painted roses made up the centerpieces inside the oversized whimsical topiaries throughout the room (Learn more about our topiaries here). The lounge furniture was a chessboard mix of our white and black leather and the hi-boys complete with patterned linens with red accents.

Lounge Furniture

The guests had a fantastic time at the event, and to remember the good times we had a special photo-op set up. A green screen accompanied by costume props let guests pose with their favorite Alice in Wonderland character. Our event décor set the mood and they really got into character. Check out how these two turned out!


Green Screen III


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